Build Your Brand… Me, Inc.
Me, Inc by Gene Simmons – founder of KISS.
The #1 point Gene stresses throughout Me, Inc. is that
YOU are the business.
YOU are your own boss.
YOU are the BRAND.
Your reputation will precede you. Your name has to mean something. As in, “That guy always shows up on time, and always says what he means and means what he says.”
Below are the most powerful quotes from throughout the book..
“You actually don’t need much at all, but that doesn’t mean you shouldn’t have it all.”“Nothing tastes as sweet as something you’ve earned.”
“No one is born qualified to do anything – It’s all earned through hard work and education.”
“Spread the risk and play to win.”
“Be an octopus. Cast a wide net. Spread your risk.”
“You must understand why you are doing so. You have to know why it’s worth it. And when you come to a fork in the road, you must keep your eye trained on what is most important to you – whatever that happens to be. Your decision will become clear if you can do this well enough.”
“A small chance at greatness is better than giving up.”
“A lack of money is the root of all evil.” (people do things out of desperation)
“It is the love of labor and not the love of money that will give you rewards. There is a big difference between going to work and loving to work.”
“You should let nothing and no one stand in your way on the road to success. First become successful. Then worry about everything else.”
“When you begin to find success, it’s important to continue to take smart risks. Sitting back in a comfort zone will put you on a quick path back to where you started – broke. Maintaining your edge is essential.”
